Privacy policy

Last updated: 5 September 2026

Luspada Commerce B.V., trading as Salonplus (hereinafter "Salonplus"), operates this shop and website, including all related information, content, features, tools, products and services, in order to provide you, the customer, with a personalised shopping experience (the "Services"). Salonplus is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use and disclose your personal information when you visit, use or make a purchase or other transaction using the Services or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy will prevail with regard to the collection, processing and disclosure of your personal information.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use and disclosure of your information as described in this Privacy Policy.

Personal information we collect or process

When we use the term "personal information", we mean information that identifies or can reasonably be linked to you or another person. Personal information does not include information that is collected anonymously or that has been de-identified so that it cannot identify you or be reasonably linked to you. We may collect or process the following categories of personal information, including inferences drawn from this personal information, depending on how you interact with the Services, where you live and as permitted or required by applicable law:

Contact details including your name, address, billing address, delivery address, phone number and email address.
Financial information including credit card, debit card and financial account numbers, payment card information, financial account information, transaction details, form of payment, payment confirmation and other payment details.
Account information including your username, password, security questions, preferences and settings.
Transaction information including the items you view, put in your basket, add to your wish list or buy, return, exchange or cancel, and your past transactions.
Communications with us including the information you include in communications with us, for example when sending a customer support enquiry.
Device information including information about your device, browser or network connection, your IP address and other unique identifiers.
Usage information including information about your interactions with the Services, including how and when you interact with or navigate the Services.

Sources of personal information

We may collect personal information from the following sources:

Directly from you including when you create an account, visit or use the Services, communicate with us or otherwise provide us with your personal information;
Automatically through the Services including from your device when you use our products or Services or visit our websites, and through the use of cookies and similar technologies;
From our service providers including when we engage them to enable certain technology and when they collect or process your personal information on our behalf;
From our partners or other third parties.

How we use your personal information

Depending on how you interact with us or which of the Services you use, we may use personal information for the following purposes:

Providing, tailoring and improving the Services. We use your personal information to provide you with the Services, including to perform our contract with you, to process your payments, to fulfil your orders, to remember your preferences and items you are interested in, to send you notifications relating to your account, to process purchases, returns, exchanges or other transactions, to create, maintain and otherwise manage your account, to arrange shipping, to facilitate any returns and exchanges, to enable you to post reviews and to create a customised shopping experience for you, such as recommending products related to your purchases. This may include using your personal information to better tailor and improve the Services.
Marketing and advertising. We use your personal information for marketing and promotional purposes, such as to send marketing, advertising and promotional communications by email, text message or post, and to show you online advertisements for products or Services on the Services or other websites, including based on items you previously purchased or added to your basket and other activity on the Services.
Security and fraud prevention. We use your personal information to authenticate your account, to provide a secure payment and shopping experience, to detect, investigate or take action regarding possible fraudulent, illegal, unsafe or malicious activity, to protect public safety and to secure our Services. If you choose to use the Services and register an account, you are responsible for keeping your account credentials safe. We strongly recommend that you do not share your username, password or other access details with anyone else.
Communicating with you. We use your personal information to provide you with customer support, to respond to you, to provide effective Services to you and to maintain our business relationship with you.
Legal reasons. We use your personal information to comply with applicable law or respond to valid legal process, including requests from law enforcement or government agencies, to investigate or participate in civil discovery, potential or actual litigation or other adversarial legal proceedings, and to enforce or investigate potential violations of our terms or policies.

How we disclose personal information

In certain circumstances, we may disclose your personal information to third parties for legitimate purposes subject to this Privacy Policy. Such circumstances may include:

With Shopify, vendors and other third parties who perform services on our behalf (e.g. IT management, payment processing, data analytics, customer support, cloud storage, fulfilment and shipping);
With business and marketing partners to provide marketing services and advertise to you; for example, we use Shopify to support personalised advertising with third-party services based on your online activity with different merchants and websites. Our business and marketing partners will use your information in accordance with their own privacy notices. Depending on where you live, you may have a right to ask us not to share information about you in order to show you targeted advertising and marketing based on your online activity with different merchants and websites. You can exercise your right to opt out of this use by contacting us using the contact details at the bottom of this policy
When you direct, request or otherwise consent to our disclosure of certain information to third parties, such as to ship products to you or through your use of social media widgets or login integrations.
With our affiliates or otherwise within our group of companies.
In connection with a business transaction such as a merger or bankruptcy, to comply with any applicable legal obligations (including responding to subpoenas, search warrants and similar requests), to enforce any applicable terms of service or policies, and to protect or defend the Services, our rights and the rights of our users or others.

Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal information about your access to and use of the Services in order to provide and improve the Services for you. Information you submit to the Services will be transmitted to and shared with Shopify, as well as third parties that may be located in countries other than where you live, in order to provide and improve the Services for you. In addition, to help protect, grow and improve our business, we use certain enhanced Shopify features that incorporate data and information obtained from your interactions with our shop, along with other merchants and with Shopify. To provide these enhanced features, Shopify may make use of personal information collected about your interactions with our shop, along with other merchants, and with Shopify. In these circumstances, Shopify is responsible for the processing of your personal information, including for responding to your requests to exercise your rights over the use of your personal information for these purposes. To learn more about how Shopify uses your personal information and any rights you may have, you can visit the Shopify Consumer Privacy Policy . Depending on where you live, you may exercise certain rights with respect to your personal information here: Shopify Privacy Portal.

Third-party websites and links

The Services may provide links to websites or other online platforms operated by third parties. If you follow links to sites not affiliated with or controlled by us, you should review their privacy and security policies and other terms and conditions. We do not guarantee and are not responsible for the privacy or security of such sites, including the accuracy, completeness or reliability of information found on these sites. Information you provide in public or semi-public places, including information you share on third-party social networking platforms, may also be viewable by other users of the Services and/or users of those third-party platforms without limitation as to its use by us or by a third party. Our inclusion of such links does not, by itself, imply any endorsement of the content on such platforms or of their owners or operators, except as disclosed on the Services.

Children's data

The Services are not intended to be used by children, and we do not knowingly collect any personal information about children under the age of majority in your jurisdiction. If you are the parent or guardian of a child who has provided us with their personal information, you may contact us using the contact details below to request that it be deleted. As of the effective date of this Privacy Policy, we have no actual knowledge that we "share" or "sell" (as those terms are defined in applicable law) personal information of individuals under 16 years of age.

Security and retention of your information

Please be aware that no security measures are perfect or impenetrable, and we cannot guarantee "perfect security". In addition, any information you send to us may not be secure while in transit. We recommend that you do not use insecure channels to communicate sensitive or confidential information to us.

How long we retain your personal information depends on different factors, such as whether we need the information to maintain your account, to provide the Services, to comply with legal obligations, to resolve disputes or to enforce other applicable contracts and policies.

Your rights and choices

Depending on where you live, you may have some or all of the rights listed below in relation to your personal information. However, these rights are not absolute, may apply only in certain circumstances and, in certain cases, we may decline your request as permitted by law.

Right to access / know. You may have a right to request access to personal information that we hold about you.
Right to delete. You may have a right to request that we delete personal information we maintain about you.
Right to correct. You may have a right to request that we correct inaccurate personal information we maintain about you.
Right of portability. You may have a right to receive a copy of the personal information we hold about you and to request that we transfer it to a third party, in certain circumstances and with certain exceptions.
Managing communication preferences. We may send you promotional emails, and you may opt out of receiving these at any time by using the unsubscribe option displayed in our emails to you. If you opt out, we may still send you non-promotional emails, such as those about your account or orders you have made.

If you live in the United Kingdom or the European Economic Area (EEA), subject to exceptions and limitations provided by local law, you may exercise the following rights in addition to those described above:

Objection to processing and restriction of processing: You may have the right to ask us to stop or restrict our processing of personal information for certain purposes.
Withdrawal of consent: where we rely on consent to process your personal information, you have the right to withdraw this consent. If you withdraw your consent, this does not affect the lawfulness of processing based on your consent before it was withdrawn.

You may exercise any of these rights where indicated on the Services or by contacting us using the contact details below. For more information about how Shopify uses your personal information and any rights you may have, including rights relating to data processed by Shopify, you can visit https://privacy.Shopify.com/en.

We will not discriminate against you for exercising any of these rights. We may need to verify your identity before we can process your requests, as permitted or required under applicable law. In accordance with applicable law, you may designate an authorised agent to make requests on your behalf to exercise your rights. Before accepting such a request from an agent, we will require the agent to provide proof that you have authorised them to act on your behalf, and we may need you to verify your identity directly with us. We will respond to your request in a timely manner as required under applicable law.

Complaints

If you have complaints about how we process your personal information, please contact us using the contact details below. Depending on where you live, you may have the right to appeal our decision by contacting us using the contact details below, or to lodge your complaint with your local data protection authority. For the Netherlands, this is the Dutch Data Protection Authority, Autoriteit Persoonsgegevens (www.autoriteitpersoonsgegevens.nl); in Ireland, it is the Data Protection Commission. For the EEA, you can find a list of the responsible data protection supervisory authorities here.

International transfers

Please note that we may transfer, store and process your personal information outside the country you live in.

If we transfer your personal information out of the European Economic Area or the United Kingdom, we will rely on recognised transfer mechanisms such as the European Commission's Standard Contractual Clauses, or any equivalent contracts issued by the relevant competent authority of the United Kingdom, as relevant, unless the data transfer is to a country that has been determined to provide an adequate level of protection.

Changes to this Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal or regulatory reasons. We will post the revised Privacy Policy on this website, update the "Last updated" date and provide notice as required by applicable law.

Contact

Should you have any questions about our privacy practices or this Privacy Policy, or if you would like to exercise any of the rights available to you, please contact us:

Luspada Commerce B.V. (trading as Salonplus)
Hofwijckstraat 28-2
1055GG Amsterdam
The Netherlands

Chamber of Commerce (KvK): 99372932
VAT: NL868959601B01

Email: info@salonplus.nl
Phone: +31 20 894 34 59

For the purposes of applicable data protection law, we are the data controller of your personal information.

External service providers

We use the following external service providers to process (personal) data. We have concluded data processing agreements with each of these parties in accordance with the GDPR.

Klaviyo (United States)
We use Klaviyo to send newsletters and marketing emails and to display sign-up forms (pop-ups). Klaviyo processes your email address, name and shopping behaviour on the basis of your consent (newsletter) or our legitimate interest (transactional emails). Data is transferred to the US under the EU-US Data Privacy Framework.
Privacy policy: klaviyo.com/legal/privacy-notice

Freshdesk (Freshworks) (United States / India)
We use Freshdesk to handle customer service enquiries. When you contact us, your name, email address and message content are processed by Freshworks on the basis of our legitimate interest in providing customer service.
Privacy policy: freshworks.com/privacy

Judge.me (Australia)
We use Judge.me to collect and display product reviews. After a purchase you may receive an invitation to leave a review. Your name, email address and review content are processed on the basis of our legitimate interest.
Privacy policy: judge.me/privacy

Simprosys (India)
We use Simprosys to generate product feeds for Google Shopping and to track conversions. Product data and anonymised order data are processed on the basis of our legitimate interest in advertising our products on Google.
Privacy policy: simprosys.com/privacy-policy

VWO (Visual Website Optimizer) (India)
We use VWO for A/B testing and website optimisation. VWO collects anonymised usage data (such as click behaviour and page views) on the basis of our legitimate interest in improving the user experience. No personal data is shared.
Privacy policy: vwo.com/privacy-policy

Mollie (the Netherlands)
We use Mollie as a payment service provider for specific payment methods (including Billie business payments). At checkout, your payment details are processed by Mollie on the basis of the performance of the purchase contract.
Privacy policy: mollie.com/privacy

Google Analytics, Google Tag Manager and Google Ads (United States)
We use Google Analytics 4 and Google Tag Manager to analyse website usage and measure advertising performance, and Google Ads to show advertisements. With your consent, Google and we use cookies and mobile advertising identifiers for ad personalisation: showing personalised and non-personalised ads (including remarketing) and measuring conversions. In doing so, Google processes data about your website visit (such as page views, device type, country-level location and, after a purchase, hashed contact details for conversion measurement) on the basis of your cookie consent. IP addresses are anonymised. You can read how Google uses your data when you visit our website at business.safety.google/privacy.
Privacy policy: policies.google.com/privacy

Digital assistant (chatbot)

Our online shop uses a digital assistant (chatbot) to help you with questions about products, orders and service. When you use the chat function, your messages are primarily processed by Google (EU/US) via the Gemini API using the open-source language model Gemma 4. If it is unavailable, the system automatically switches to OpenAI (United States) as a backup. Both parties process data as sub-processors under a Data Processing Addendum (DPA) in accordance with the GDPR. Google processes data within the EU and under the EU-US Data Privacy Framework; OpenAI processes data under the EU-US Data Privacy Framework. Neither party uses your messages to train its AI models. Anonymised conversations may be used to improve our services. Conversations are automatically deleted after 24 months. You can request deletion of your chat data at any time via info@salonplus.nl.

Telephone customer service via an AI assistant

When you call our customer service, you will be answered by a digital (AI) voice assistant rather than a member of staff. We tell you this at the start of the call and let you know that the call may be recorded. You can ask to be transferred to a member of staff at any time.

For this service we process the phone number you are calling from, the content of the call and any details you give yourself (such as your order number, postcode/Eircode or email address) in order to answer your question. The legal basis for this is the performance of our contract with you and our legitimate interest in a good, accessible customer service.

To make this assistant work, we engage specialist service providers who process data on our behalf, including OpenAI (voice model), Google (hosting and speech technology) and Telnyx (telephony). These parties may process data outside the European Economic Area; in that case, appropriate safeguards apply, such as the European Commission's Standard Contractual Clauses and, where applicable, the EU-US Data Privacy Framework. We have concluded data processing agreements with these service providers, and they do not use your calls to train their models.

We do not keep audio recordings of the call. We keep a text version (transcript) of the call for a maximum of 90 days for quality monitoring and for handling questions or disputes, after which it is automatically deleted. In addition, we keep an anonymised version of the transcript — from which personal data such as names, phone numbers, email addresses, order numbers and postcodes have been removed — without a fixed retention period, in order to analyse and improve our services. You have the right to access, correct and delete your data and the right to object to this processing. To do so, please contact us via info@salonplus.nl.